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No one has to stand behind us; we’ve never asked anyone to defend the way we get attention. The fact is we are the biggest group because we succeed in getting attention. … The fact is we may be doing all sorts of things on a campaign but the one thing that gets attention is the outrageous thing. It simply goes to prove to us each time, that that is the thing that’s going to work; and so we won’t shirk from doing that facet — in addition to all the other things we do that you never hear about because no one cares. (en) |
